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FDA Classifies Recall of 4.3 Million Toothpaste Tubes

Published 21 October 2026

The Food and Drug Administration classified recalls covering 4,301,700 tubes of toothpaste as Class II on October 19, citing deviations from current good manufacturing practices. The voluntary recalls were initiated by manufacturer Pritam International Private Limited on September 10, and the products were distributed nationwide by Ashtel Studios Inc. The affected products include toothpaste sold under Brush Buddies, Crayola, Hot Wheels, My Little Pony, evo, ARU and BB brands. The range includes children’s toy-themed and dessert-flavored toothpastes, as well as products marketed for whitening, sensitivity, gum health and cavity protection. The FDA’s records list the total as 4,301,700 tubes, or about 4.3 million. The products were sold in stores and online, including through Amazon and eBay, according to reports on the recall. The affected tubes include 3.5-ounce and 4-ounce sizes and two-packs containing two 3.5-ounce tubes. Listed expiration dates run from November 2026 through June 2028. The FDA’s Class II designation applies when use or exposure may cause temporary or medically reversible health consequences, while the likelihood of serious adverse consequences is...

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