Cheerleaders’ owner seeks order over My Chemical Romance costumes

Pro Silver Star Ltd., owner of the Dallas Cowboys Cheerleaders brand, has asked a California court to temporarily bar My Chemical Romance from using lookalike cheerleader uniforms in its Hollywood Bowl production, alleging the costumes risk confusing audiences and harming the brand. The company filed for a temporary restraining order and temporary injunction after the band used dancers in blue-and-white outfits resembling the cheerleaders’ uniforms during a staged sequence in its production of The Black Parade. The filing seeks to prevent further use of the contested costumes while the case proceeds. Pro Silver Star is also seeking monetary damages, but has not specified an amount. The sequence took place during the band’s October 21 performance at the Hollywood Bowl in Los Angeles. In the production, which is set in a fictional dictatorship, dancers appeared in the outfits and took part in a staged firefight before being depicted as shot. The performance included prop rifles, according to accounts of the concert. Pro Silver Star says audience members and online commenters mistook the performers for actual Dallas Cowboys Cheerleaders, and that posts reflecting that confusion...