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X Considers Stablecoin Payments for Creators

Published 21 August 2026

X is exploring the use of stablecoins, including Circle's USDC, as a potential payment method for content creators on its platform. The discussions come as the social media company prepares to launch a new rewards system for original content on September 8. No official decision, timeline, or payment structure has been confirmed.

The potential shift in payment infrastructure aims to simplify cross-border transactions for X's global creator community. Stablecoins like USDC are designed to maintain a stable value relative to the U.S. dollar and can be transferred across blockchain networks, potentially offering faster and lower-cost international payments compared to traditional banking systems. The total stablecoin market has grown to exceed $300 billion, reflecting their increasing use in digital payments.

These exploratory talks coincide with X replacing its existing Revenue Sharing program. The company's new Original Content Rewards Program is scheduled to begin allowing applications from eligible creators on September 8, with the first payments under the new system set for September 25. The new program is designed to compensate users for original reporting, expertise,...

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