HubSpot plans to cut about 660 jobs in AI-focused restructuring

HubSpot plans to eliminate about 660 roles, or roughly 7% of its workforce, in a restructuring intended to align the company with a strategy focused on delivering customer outcomes with artificial intelligence. The company’s board authorized the plan on October 1, according to a regulatory filing, and the reductions were announced to employees on Tuesday, October 6. Chief Executive Yamini Rangan said the reorganization reflects a shift from building software that helps customers grow to delivering outcomes for them with AI. She said the cuts were not driven by AI-related efficiencies. The company has not disclosed where the affected roles are located. HubSpot said it expects the restructuring to incur charges of $65 million to $75 million, primarily for severance and other employee-related costs. Most of the charges are expected to be recognized in the fourth quarter of fiscal 2026. The company said the reductions should be substantially complete by the end of fiscal 2027’s first quarter, subject to local laws and consultation requirements. The filing does not specify a calendar date for that fiscal-quarter endpoint.