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BBC chief praises AI-made Doctor Who episode

Published 29 September 2026

BBC Director-General Matt Brittin said he had received a 50-minute AI-generated episode of Doctor Who and considered it “pretty good,” while stressing that artificial intelligence would not replace human creators. His remarks at a Royal Television Society conference came as the BBC seeks production pitches for a new multi-episode series, but they do not indicate that the broadcaster plans to use AI in the show. Brittin said someone had sent him the episode recently. He offered no details about its creator, story or production process, including whether it used existing actors or AI-generated performers. The reports do not describe an independent examination of the episode, so its contents and how it was made remain unknown. In comments about AI’s creative potential, Brittin said that people can now make content approaching Hollywood studio standards, though he acknowledged that results are not always perfect. He said AI would not replace humans and added that not all AI-assisted creativity is bad. Those were his assessments of the technology; he did not announce a BBC production decision involving AI for Doctor Who.

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