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Markets

High value beauty gift sets for 2025 prompt quick sellouts

Published 5 November 2025

As the holiday shopping season gets under way, beauty brands and retailers have unveiled a wave of high‑value gift sets and advent calendars for 2025, prompting quick sellouts and encouraging shoppers to act early. Highlights this year include the return of Avant Skincare’s Wonders Advent Calendar and the reappearance of Boots’ Make More Room For Beauty Box, both offered at substantial discounts compared with the combined retail price of their contents.

Avant’s Wonders Advent Calendar, which has sold out for three consecutive years, is back for 2025 with 12 full‑size and travel‑size products. The brand is marketing the box at 99, with an advertised 10 percent discount code bringing the price to 89.10. Avant says the calendar contains 935 worth of its formulas and features items such as the full‑size Pro‑Intense Hyaluronic Acid Illuminating Day Cream, a winner in a recent vegan beauty awards, and a Damascan Rose Petals Revitalising Facial Serum 30ml. The release includes an augmented reality feature that animates bees, butterflies and a fairy when the calendar front is scanned with a smartphone, and selected calendars will contain Golden Tickets redeemable for up to 1,000 of...

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