Disney and Macy's Unveil Sorcerer's Apprentice Mickey Balloon for 100th Thanksgiving Parade

Disney and Macy's have unveiled a Sorcerer's Apprentice Mickey Mouse balloon that will fly over New York City during the 100th annual Macy's Thanksgiving Day Parade on November 26, 2026. The new balloon, inspired by Mickey's role in Disney's 1940 film "Fantasia," was previewed on August 13 at D23 Day at Disneyland Resort. To mark the occasion, the retailers have launched a limited-edition product collection featuring apparel, accessories, and collectibles from multiple brands.

The balloon depicts Mickey Mouse in his iconic sorcerer's apprentice outfit, complete with a flowing red robe and a pointed hat adorned with a moon and stars. This marks the 21st time Mickey Mouse has appeared as a balloon in the parade, with his first appearance dating back to 1934. That initial balloon was the first character balloon ever to debut in the event.

"When we had to select a character to appear in the 100th Macy's Thanksgiving Day Parade, there was only one choice: the most iconic character in the world, Mickey Mouse," said Joseph Titizian, Disney Consumer Products Sr. Manager of Brand Commercialization. "And Mickey Mouse's most iconic role is that of the Sorcerer's Apprentice Mickey, so we...