Apple Music Unveils Trailer for Bad Bunny Super Bowl Show

Apple Music has unveiled an official trailer for Bad Bunny's upcoming Super Bowl LX halftime performance, portraying a vibrant scene of global unity through dance as the Puerto Rican artist invites participants from all backgrounds to join him on stage.

The trailer, filmed entirely in Puerto Rico, opens with Bad Bunny strolling through a lush tropical landscape beneath a Flamboyant tree, a iconic symbol of the island. He cues up his 2025 single "Baile Inolvidable" from the album DeBÍ TiRAR MáS FOToS using the Apple Music app on his iPhone. As the upbeat track plays, a diverse array of dancers emerges one by one, representing various ages, genders, races and cultures. They include young and old participants, families with children, individuals in casual attire and even a person in a football jersey and another in cowboy garb. The sequence culminates in Bad Bunny engaging directly with the dancers, emphasizing an inclusive celebration. Apple Music described the video as an "open invitation, welcoming the entire world—no matter who you are or where you are from—to join Bad Bunny for his performance."

The Super Bowl LX halftime show, sponsored by Apple Music since 2023, is scheduled...