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Apple Sets India Revenue Record as Shipments Fall

Published 3 November 2026

Apple Chief Executive John Ternus said the company set an all-time revenue record in India during the September quarter, even as estimates indicated its phone shipments in the country fell from a year earlier. Ternus made the remark during Apple’s fiscal fourth-quarter earnings call. He also said India set a September-quarter record for customers upgrading to iPhones. Apple did not disclose India-specific revenue or growth figures, so the size of the local record cannot be measured from the company’s reported results. For the quarter ended September 26, Apple reported global revenue of $114.5 billion, up 12% year over year. Worldwide iPhone revenue rose 17% to $57.6 billion, while Services revenue increased 10% to $31.6 billion. The company also said its global iPhone upgrader count reached a September-quarter record. Omdia estimated that Apple shipped 3.9 million phones in India from July through September, down from 4.9 million in the same period of 2025, a decline close to 20%. Those figures count phones entering distribution channels, not confirmed purchases by consumers, and do not directly measure revenue or upgrades. Other estimates pointed to strength among premium...

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