YouTube Integrates Amazon Shopping Tags for US Creators

YouTube has integrated Amazon into its Shopping Affiliate Program, enabling eligible creators in the United States to tag Amazon products directly within their videos, Shorts, and livestreams. The partnership, announced in early September 2026, allows viewers to purchase tagged items through Amazon while creators earn commissions on qualifying sales, marking a significant expansion of the platform's e-commerce capabilities. Previously, creators primarily relied on placing Amazon affiliate links in video descriptions. The new native tagging system aims to streamline the process and boost engagement.