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Tim Cook Introduces Incoming CEO Ternus to Pikachu at Apple Park

Published 28 August 2026

Apple CEO Tim Cook shared a lighthearted moment at the company's Cupertino headquarters on August 27, 2026, introducing incoming chief executive John Ternus to the iconic Pokémon character Pikachu. The visit, which included senior executives from The Pokémon Company, occurred just days before Cook is scheduled to step down on September 1.

In a video posted to social media, Cook outlined the day's agenda with humor. "Introduce the Pokémon team to John, talk gaming, and politely ask Pikachu to stay out of the pond. Two out of three were accomplished," he wrote. The footage showed Pikachu exploring the Apple Park campus, walking through the central orchard, and eventually heading toward the pond despite Cook's playful request. Pokémon Company CEO Tsunekazu Ishihara was also present and reportedly demonstrated the augmented-reality game Pokémon GO by sending out the Pokémon Applin.

The exact business purpose of the meeting was not publicly disclosed. However, the timing coincided with the Pokémon Trading Card Game World Championships, which began in San Francisco on August 28. The visit appeared to be part of the Pokémon Company's trip to the area for the event, while also providing...

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