The Hives release title track as they prep August 29 album and tour

The Hives have released the title track from their forthcoming seventh album, The Hives Forever Forever The Hives, a brisk, anthemic piece that caps the band’s promotional rollout and signals a renewed surge of energy for the Swedish garage-rock icons. The track arrives with a companion video directed by Filip Nilsson, featuring a Viking boat and sequences shot at Stockholm City Hall, and arrives ahead of an August 29 release date for the full album. The band plans a substantial world tour that begins in Australia this summer, with the North American leg kicking off in September and a UK-to-Europe run scheduled from mid-October through December, followed by a South American stretch supporting My Chemical Romance in early 2026.

The song is described by the band as “a celebration of all things Hives,” crafted to bring the record to a closing moment of release and relief. In the visual storytelling, the performers confront a shift from the old to the new as a symbolic rite—an idea reinforced by the line that “this is forever.” The video’s energetic tone underlines the band’s aim to deliver a track that functions as both a fan favorite and a clarion call for the album’s broader...