Global Edition
Global Edition
UK Edition
EU Edition
US Edition

Understand the story, not the spin.

Markets

Switch 2 featured in Black Friday bundles as Nintendo lifts forecast

Published 4 November 2025

Nintendo’s Switch 2 is already showing up in early Black Friday promotions even as the company reports robust sales and raises its full‑year forecast. Retailers in the United Kingdom and elsewhere have begun offering modest reductions on console bundles, games and accessories ahead of the late November sales window, while official figures show the Switch 2 has sold 10.36 million units worldwide through September 30.

Nintendo disclosed the sales figures in its latest financial results and subsequently raised its hardware forecast for the business year to 19 million units, up from 15 million. The company said the revision took into account recent tariff changes. The Switch 2, which launched in June, moved faster out of the gate than previous Nintendo consoles, but industry observers and retailers say the holiday period will be the key test of whether that momentum holds.

Because the Switch 2 is a recent launch, large manufacturer discounts on the base console are unlikely, retailers and analysts expect. Instead, early Black Friday activity has focused on bundles and third‑party accessories. One major UK retailer has cut 20 pounds from a Mario Kart World bundle, bringing the...

Now playing
0:00 / 0:00