Red Lobster Revives Endless Shrimp Promotion

Red Lobster announced the return of its popular Endless Shrimp promotion on Monday, reviving the all-you-can-eat deal at select locations for a limited time. The offer, which caters to dine-in customers, allows diners to enjoy unlimited servings of five shrimp varieties paired with a choice of side, marking the chain's first such promotion since 2024.

The lineup features longtime favorites including Garlic Shrimp Scampi, Shrimp Linguine Alfredo, Walt's Favorite Shrimp, and Parrot Isle Coconut Shrimp. A new addition, Marry Me Shrimp, draws from a viral recipe and consists of tender shrimp in a tomato cream sauce topped with a garlic-and-herb crumble. Pricing varies by location, with some restaurants setting the deal at $24.99 per person and others at $29.99, an increase from the $20 rate in 2024.

The promotion's revival comes amid strong customer interest, evidenced by thousands of social media mentions since its last appearance. Red Lobster, based in Orlando, Florida, has offered Endless Shrimp intermittently for two decades as a way to draw traffic. In 2023, the chain made it a permanent menu item at $19.99, initially boosting visits but ultimately straining finances. The low...