Nintendo to produce 25 million Switch 2 units for 2025-26 fiscal year

Nintendo has asked suppliers to produce 25 million units of the Nintendo Switch 2 by the end of its current fiscal year on March 31, 2026, as the console continues to post unusually strong early sales since its June 5, 2025 launch. People familiar with the company’s supply chain said the request reflects an expectation that demand will remain high through the holiday season and into early 2026.

The Switch 2 established brisk initial sales. Nintendo sold an estimated 3.5 million units worldwide in the first four days, and analysts put U.S. sales at roughly 2.4 million by the end of August 2025. Industry estimates suggest global first-quarter sales for the new model are about 77 percent higher than the original Switch during the same early period. Suppliers and analysts now anticipate roughly 20 million consoles could be sold in the current fiscal year, well above Nintendo’s own prelaunch forecast of 15 million units.

The decision to ramp up production follows a wave of consumer interest despite criticism over the console’s higher price and the company’s distribution of some game purchases via physical GameKey Cards. The Switch 2 is available in a standard edition and a bundle...