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M&S Launches 20% Off Selected Bikinis and Swimwear

Published 14 April 2026

Marks and Spencer has launched a 20 percent discount on selected bikinis and two-piece swimwear, offering shoppers access to premium brands as the summer season nears. The online promotion, available now through Wednesday, April 15, or until stocks are depleted, features items from Freya, Fantasie, Seafolly, and Elomi, known for their durable fabrics, supportive designs, and range of sizes inclusive of larger cup measurements.

The sale covers a variety of styles, including matching sets and mix-and-match separates, emphasizing functionality alongside fashion. Brands like Freya and Elomi focus on enhanced support for cups starting at DD and above, while Fantasie provides sculpted fits with lift, and Seafolly offers vibrant patterns in comfortable, flattering cuts. This discount reduces prices on high-end pieces, broadening affordability for consumers seeking reliable swimwear for beach outings or holidays.

Among the highlighted options is the Freya Arizona Wave Bikini, an online exclusive with an underwired plunge top for lift suitable for D cups and high-waisted briefs for added coverage and tummy support. Its rich blue fabric includes a subtle shimmer that reflects sunlight. A...

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