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Google DeepMind invests $75M in A24 for AI filmmaking tools

Published 22 June 2026

Google DeepMind has formed a strategic partnership and investment deal with independent film studio A24 to collaboratively develop artificial intelligence tools for filmmaking. The agreement, announced on June 22, 2026, includes a reported $75 million investment from Google into A24.

The partnership will focus on research and development of AI-powered workflows and techniques intended to assist artists and filmmakers. According to statements from the companies, A24 and its filmmakers will work directly with DeepMind researchers to create technology that expands storytelling possibilities. In turn, Google DeepMind aims to gain invaluable feedback and guidance from working artists to shape its tools.

Google DeepMind CEO Demis Hassabis stated the firm believes the best way to develop tools that empower artists is to work directly with them. The goal, he said, is to build new AI features to support authentic, meaningful storytelling that helps enable creative vision.

The deal represents Google's first direct investment in a film studio and DeepMind's first known partnership with a full-fledged studio, expanding the tech giant's reach into entertainment production. A24, known for...

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