General Mills Launches Resealable Cheerios on Walmart.com

General Mills launched Cheerios with Ziploc PantrySeal exclusively on Walmart.com in the United States on October 27, introducing resealable packaging in the Original and Honey Nut varieties. The company said it plans to expand the option to retailers nationwide in the coming months, but has not announced specific dates or participating retailers. The packaging is an additional choice alongside existing Cheerios boxes, rather than a replacement. General Mills said the new bag has a closure that opens partway across the top to form a pouring spout, then can be resealed inside the cardboard box. The design is intended to make pouring easier and help preserve freshness without clips or separate storage containers. Those benefits are product claims from General Mills. The company’s announcement did not provide independent testing comparing the new packaging with conventional cereal bags. The initial launch also covers only Original and Honey Nut; General Mills has not confirmed whether other varieties will receive the closure. General Mills said it developed the packaging with Ziploc to fit inside a traditional cereal box. The company cited years of consumer requests for a way to...