Deezer: 28% of tracks delivered are fully AI-generated, fraud-driven
Deezer said on Thursday that fully AI generated music now makes up 28 percent of all tracks being delivered to its platform, a surge the French streaming service attributes largely to fraud rather than genuine creative output. The company reported it is now receiving more than 30,000 fully AI generated tracks a day, up from about 20,000 in April and roughly 10,000 in January, and said as many as 70 percent of plays on those tracks have been flagged as fraudulent and removed from royalty calculations.
Deezer first deployed its proprietary AI detection tools in January and rolled out visible AI tagging in June. The company said the system can identify fully AI generated content from popular models including Suno and Udio, which are currently the subject of copyright litigation with major labels. Deezer also said it excludes fully AI generated tracks from algorithmic recommendations and editorial playlists to limit their impact on discoverability and on the royalty pool. Alexis Lanternier, Deezer chief executive, said the company wants to “lead the way in minimizing any negative impact for artists and fans alike.”
While AI generated uploads now account for a sizable share of daily...