Cowboys Beat Chiefs 31-28 in Record NFL Viewership Game

The Dallas Cowboys defeated the Kansas City Chiefs 31-28 in a Thanksgiving Day matchup that drew a record-breaking audience, marking the most-watched regular-season National Football League game in history.

The game, played on November 27, 2025, at AT&T Stadium in Arlington, Texas, averaged 57.23 million viewers on CBS, surpassing the previous high of 42.1 million set by the 2022 New York Giants-Dallas Cowboys Thanksgiving contest. That earlier game now ranks third on the NFL's all-time regular-season viewership list. Viewership peaked at 61.357 million between 6:45 p.m. and 7 p.m. Eastern time, according to CBS figures released Wednesday.

The contest briefly trailed another Thanksgiving game earlier in the day, as the Green Bay Packers-Lions matchup on Fox attracted 47.7 million viewers and temporarily claimed the record before the Cowboys-Chiefs game overtook it. The high numbers underscore the enduring appeal of NFL games on the holiday, which consistently rank among the league's top-rated regular-season broadcasts.

Kansas City quarterback Patrick Mahomes highlighted the tradition's significance ahead of the game. "You grow up watching Thanksgiving games no matter who you're a...