CoinGecko: 69% of Pump.fun tokens die on launch day

A new analysis reveals the overwhelming majority of tokens created on the Solana-based launch platform Pump.fun fail within a day of their creation, highlighting the extreme risks inherent in the current memecoin market. According to a study by CoinGecko, nearly 69% of tokens launched on the platform since January 2024 recorded their final trade on the same day they debuted.

The research, which examined 18.67 million tokens created between January 14, 2024, and June 18, 2026, found that approximately 12.8 million tokens ceased trading within 24 hours. Only 4.55% of all tokens, roughly 850,180, remained actively traded beyond 90 days. The data indicates that for more than 80% of tokens, trading activity stopped either on launch day or the following day.

Analysts link the high failure rate directly to Pump.fun's design, which allows anyone with a Solana wallet to create a new token with minimal cost and no pre-allocated liquidity using a bonding curve model. This low barrier to entry facilitates a high volume of launches-averaging over 21,000 new tokens per day-but often results in tokens that quickly lose momentum once initial social media or influencer-driven attention fades.