CNBC Partners with Kalshi on Prediction Data Integration

CNBC announced a multiyear partnership with prediction market platform Kalshi on Thursday, integrating the company's realtime event probability data into its television programs, digital platforms, and subscription services beginning in 2026. The collaboration will feature Kalshi's forecasts on popular shows such as Squawk Box and Fast Money, supported by a dedicated on-air ticker displaying live movements in market predictions.

The deal marks a significant step for financial journalism, providing audiences with market-driven insights into outcomes for elections, economic releases, sports, and other real-world events. Kalshi, founded in 2018 and one of the largest regulated prediction markets in the United States, allows users to trade contracts on specific event results, profiting if their forecasts prove accurate. Under the agreement, Kalshi will also create a dedicated page on its website featuring markets curated by CNBC, enhancing the network's coverage with forward-looking data.

Kalshi CEO Tarek Mansour described the partnership as "the next evolution of financial reporting," shifting from coverage of current events to realtime forecasts of future developments. CNBC...