Caitlin Clark joins Nike as signature athlete with logo and apparel

Caitlin Clark, the Indiana Fever guard whose electrifying play helped transform national attention on the WNBA, was unveiled in late August as Nike Basketball's newest signature athlete and introduced a new personal logo and apparel line, the company said. Nike released promotional material and social posts the week of Aug. 25 announcing the interlocking double C emblem, an initial apparel drop in early September and a full logo collection on Oct. 1, with a signature shoe planned for 2026, according to Nike and sneaker industry reporting.

Nike described the logo as an "instantly recognizable combination of interlocking Cs" and said the early offering will include a navy and yellow T-shirt available in North America on Sept. 1, followed by hoodies, shirts, shorts and pants for adults and youth when the wider collection launches Oct. 1. In a statement quoted by the company, Clark said, "To me, this is more than just a logo. People always talk about leaving your mark on the game and this is another way I can do that." Ann Miller, Nike's executive vice president for global sports marketing, said the partnership will help "shape this historic time for women's basketball."