Bad Bunny to headline Super Bowl LX halftime show at Levi's Stadium

Bad Bunny will headline the Super Bowl LX halftime show on Feb. 8, 2026, at Levi's Stadium in Santa Clara, California, the NFL and show partners confirmed during Sunday Night Football. Apple Music is the presenting sponsor of the halftime program, which is produced and curated in partnership with Roc Nation, the entertainment company led by Jay-Z.

Organizers announced the artist selection during the evening broadcast and through social posts by the performer and partners. The Puerto Rican singer-songwriter said the appearance would be dedicated to those who came before him and to his culture and history, and he framed the opportunity as a milestone for his community. Roc Nation called the selection fitting and said it was honored to have him on the event's stage.

Bad Bunny arrives at the Super Bowl after a year of high-profile activity. The three-time Grammy Award winner released a new album earlier in 2025, completed a 30-night concert residency in San Juan, and announced a world tour that currently lists no United States dates. As a result, the Super Bowl performance is expected to be the artist's only major U.S. appearance in the near term.

The halftime slot is among the most...