WWE and MLSE Announce Long-Term Partnership in Toronto
WWE and Maple Leaf Sports and Entertainment, the organization that operates the Toronto Maple Leafs and Toronto Raptors, announced a long-term strategic partnership on Wednesday that aims to deepen ties between professional wrestling and Toronto's sports scene. The collaboration, revealed in Toronto, will focus on creating new fan experiences through shared initiatives and events scheduled for early 2026.
The partnership expands on previous efforts, including the launch of exclusive WWE Legacy Championship belts featuring the colors and branding of the Maple Leafs and Raptors. It will explore opportunities in exclusive merchandise, original content production, community programs, and cross-promotions featuring WWE Superstars alongside Toronto athletes. Officials from both organizations described the deal as a way to blend sports and entertainment in the city, which has hosted major WWE events in recent years.
A key component of the announcement includes WWE's return to Scotiabank Arena for the January 26, 2026, episode of Monday Night Raw, serving as the go-home show ahead of the Royal Rumble premium live event later that month. The broadcast will air live on Netflix worldwide,...