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UK Youth Investing More Than Older Generations

Published 8 February 2026

Younger generations in the United Kingdom are embracing investing at rates far exceeding their older counterparts, according to a recent study that highlights a shift in financial behaviors. Nearly half of Generation Z individuals, born after 1996, reported investing their money over the past year, compared with just 17 percent of Baby Boomers in their 60s and 70s. The research, based on a survey of 2,000 adults and commissioned by the investment platform Moneybox, reveals that 46 percent of Millennials also invested in the last 12 months, while only 27 percent of Generation X did so.

This trend underscores a growing enthusiasm for investing among younger adults, who are outpacing older groups and fostering what experts describe as a new culture of wealth-building in the UK. The Moneybox Investing Money Mindsets index, which tracks public attitudes toward investing, shows the proportion of people holding Stocks and Shares Individual Savings Accounts rising from 20 percent in 2023 to 26 percent by the end of last year. Similarly, the share of respondents setting goals to invest more increased from 12 percent to 17 percent over the same period. Researchers attribute this momentum...

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