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The Daily Verified Briefing

Markets

UK supermarkets to show unit prices under new 2026 rules

Published 8 June 2026

New regulations designed to standardize price displays and enhance transparency for shoppers have taken effect at major UK supermarkets. The updated rules, which amend the Price Marking Order 2004, officially came into force on April 6, 2026, and apply to chains including Tesco, Sainsbury's, Asda, Morrisons, Aldi, Lidl...

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