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UK Supermarkets Slash Baileys Prices to £9.99 for Christmas

Published 5 December 2025

Major UK supermarkets are slashing prices on Baileys Original Irish Cream liqueur ahead of the Christmas season, offering one-litre bottles for as low as £9.99, a significant discount from the usual £22 retail price. Tesco, Sainsbury's, Asda, and Costco lead the promotions, with deals running through early December to help shoppers stock up on the popular festive drink.

Tesco announced the reduction last month, pricing the 1L bottles at £10 exclusively for Clubcard holders, a free loyalty program available online and in stores. The offer ends on Monday, December 8. However, to manage demand and ensure product availability, Tesco limits purchases to a maximum of three bottles per customer. This policy aligns with the retailer's broader approach to high-demand items; for example, its Finest Prosecco is capped at 36 bottles, while frozen turkeys are restricted to three per person. Standard essentials often face limits of 16 items per transaction. In Scotland, the price is slightly higher at £11.50 until the promotion concludes.

Sainsbury's matches the £10 price for Nectar card holders, another free loyalty scheme, but the deal expires earlier on Saturday, December 6. Asda provides...

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