Tubi and TikTok Launch Creatorverse Incubator
Tubi, the Fox-owned free streaming service, announced a partnership with TikTok on Thursday to launch the Creatorverse Incubator, a program aimed at helping selected TikTok creators develop original long-form series for the platform.
The initiative targets creators ready to expand from short-form videos into premium scripted and unscripted content across various genres, including competition, dating, and game shows. TikTok will identify potential participants from its pool of influencers, who will then receive full creative support from Tubi, including development assistance and promotional tools. The resulting series will premiere exclusively on Tubi, making them available to its more than 100 million monthly active users. The first group of creators is expected to be revealed later this summer.
"This partnership allows us to work with successful TikTok creators who are ready to take the next step creatively, expanding their fandoms to new audiences on Tubi and bringing Tubi fans more stories they can't find anywhere else," said Rich Bloom, general manager of creator programs and executive vice president of business development at Tubi.
TikTok's involvement extends beyond...