Toyota Revives Scion With Fleet-Focused KEI01 Truck

Toyota is reviving the Scion name as “Scion by Toyota,” introducing the KEI01, a small utility truck intended initially for fleet customers. Toyota says the vehicle will be assembled at its Indiana plant beginning in the second half of 2027, backed by a $34 million investment expected to create about 50 jobs.

The KEI01 is a right-hand-drive, low-speed vehicle with a 660cc three-cylinder engine, continuously variable transmission and selectable four-wheel drive. Toyota says its maximum speed is 25 mph and its payload capacity is up to 600 pounds. The truck is just over 11 feet long and under five feet wide, with a cargo bed whose three sides fold down.

Toyota says the vehicle is designed to meet federal safety requirements for low-speed vehicles. Its speed classification means it is not intended for highway travel. The company has described the KEI01 as a utility vehicle for uses such as farms, small businesses, municipalities, universities and campus operations.

The initial sales plan is a fleet-focused pilot through selected Toyota dealers. One report says the program is open to customers purchasing at least 10 vehicles. Toyota has not announced an official price. It may...