Tony Khan Addresses WWE's Intentional AEW Counterprogramming
Tony Khan, president and chief operating officer of All Elite Wrestling, stated in a recent interview that World Wrestling Entertainment's practice of scheduling events to compete directly with AEW's major pay-per-views is intentional but does not hinder his company's success. Khan shared these views during an appearance on The Ariel Helwani Show, where he addressed the ongoing competitive tactics in professional wrestling.
Khan acknowledged that WWE has counterprogrammed several AEW events this year, prompting AEW to adjust its schedules, such as shifting pay-per-views from evening to afternoon slots. "I do think it's done on purpose and I understand it and it's part of wrestling," Khan said. He emphasized that such strategies are not new to the industry, citing historical examples like Jim Crockett Promotions, the predecessor to World Championship Wrestling, which faced similar opposition before selling to Ted Turner in 1988. Turner, who acquired the promotion amid financial pressures, oversaw its growth into a major rival to WWE during the 1990s wrestling boom.
Despite recognizing the deliberate nature of WWE's moves, Khan expressed no frustration. He pointed to AEW's strong...