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Three men die in White City pavilion fire

Published 21 June 2026

Three men died after a large fire engulfed a single-storey pavilion in White City, west London, on Saturday evening, authorities have confirmed. The London Fire Brigade responded to multiple emergency calls reporting the blaze on New Zealand Way just before 7 p.m.

Assistant Commissioner Pat Goulbourne stated that firefighters rescued the three men from the structure, where just over half of the building was damaged. Two of the men were pronounced dead at the scene. The third man was transported to a hospital for further treatment but later died. Nine other people were treated at the scene by the London Ambulance Service, which deployed ambulance crews and an air ambulance. Three of those individuals were taken to a major trauma center, while four were treated and discharged onsite.

Approximately 100 firefighters and 15 fire engines from stations including North Kensington, Acton, and Chiswick battled the intense blaze for over two hours. The fire, which was first reported at 6:52 p.m., was brought under control by 9:25 p.m.

Specialist fire investigation officers from the London Fire Brigade and the Metropolitan Police have launched a joint investigation into the cause of the...

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