Starbucks Red Cup Day returns Nov 13 with reusable cup

Starbucks announced on Monday that its annual Red Cup Day will take place on Thursday, November 13, when customers who purchase a handcrafted holiday beverage at participating locations will receive a limited edition reusable red cup, while supplies last. The company said the promotion will coincide with the chain's holiday season activity, coming one week after the rollout of its 2025 holiday menu on November 6.

"When customers purchase a handcrafted holiday beverage at a participating store, they will receive a reusable red holiday cup, while supplies last," Starbucks wrote in its Instagram announcement, adding that the return of the promotion is part of the company bringing holiday offerings back to its coffeehouses. The post also said the company plans to increase store staffing for the season, noting "More of our baristas will be in stores to greet customers, craft delightful beverages, and spread holiday cheer."

Starbucks described the Nov. 6 holiday menu as including Peppermint Mocha, Caramel Brulée Latte, Iced Sugar Cookie Latte and Iced Gingerbread Chai, with the Chestnut Praline Latte and Eggnog Latte to be added later in the season. Bakery items returning include the...