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Sony launches True RGB Bravia 9 II and 7 II TVs

Published 27 May 2026

Sony has officially launched its first televisions featuring True RGB technology, positioning the new Bravia 9 II as its flagship model for 2026. The company also introduced the more affordable Bravia 7 II, both utilizing a new backlight system with independently controlled red, green, and blue LEDs.

The Bravia 9 II is designed to deliver what Sony calls the largest color volume in its home TV history, promising purer color, higher brightness, and reduced blooming compared to traditional Mini LED televisions. Early demonstrations and measurements of pre-production units indicate the flagship model achieves a peak brightness of nearly 4,000 nits in a 10% HDR window, closely matching the performance of professional studio mastering monitors. The technology aims to combine the brightness advantages of Mini LED with the color precision associated with OLED displays.

Available in 65-inch, 75-inch, 85-inch, and a new 115-inch size, the Bravia 9 II features an anti-glare, anti-reflection screen coating branded as Immersive Black Screen Pro. Its design includes a unique stand with a lenticular panel that hides cables, creating a floating appearance. The television's audio system has...

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