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Samsung Unveils 2026 OLED TV Lineup

Published 2 April 2026

Samsung unveiled its 2026 lineup of OLED televisions on Thursday, introducing the S85H, S90H, and flagship S95H models with enhanced brightness, glare-free displays, and advanced gaming capabilities. The new series, available immediately through Samsung's website and major retailers, ranges in size from 42 inches to 83 inches and starts at $1,199 for the entry-level S85H.

The televisions incorporate Samsung's Glare Free technology, which minimizes reflections while preserving accurate colors and deep blacks, verified by VDE standards for Real Black and Real Color performance. The S95H and S90H models feature brighter panels powered by OLED HDR Pro and OLED HDR, delivering vibrant highlights and detailed imagery even in well-lit environments. These improvements build on the previous generation's strengths, with the S95H achieving peak brightness levels exceeding 2,500 nits in small highlight windows during early testing, surpassing many competitors and rivaling high-end mini-LED displays.

A standout innovation is the S95H's FloatLayer Design, which uses a metallic bezel to create a flush wall-mount appearance, giving the screen a floating effect. This setup allows integration...

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