Samsung Cuts Galaxy Prices, Teases Foldable Trifold at Summit

Samsung has rolled out a series of price cuts and promotions across its smartphone lineup while continuing to tease a next‑generation threefold device that could debut at an international summit later this month. The moves have produced record lows on some foldable models in multiple markets and prompted analysts and retailers to advise shoppers to time purchases around forthcoming promotions and the company’s product cycle.

In the United Kingdom Samsung introduced a 15 percent discount code, S15, that applies to new Galaxy S25 Ultra and S25 Edge orders and also includes six months of Google AI Pro and 30 percent off accessories. The promotion does not include the hardware bundles that accompanied earlier sales, such as free laptops, watches or earbuds. Samsung U.K. is additionally planning a larger sale that will discount phones, tablets, wearables, TVs and appliances by up to 20 percent, with extra discount codes expected.

In the United States and elsewhere, Samsung and retailers have reduced prices on foldables and S‑series flagships. The Galaxy Z Flip 7 is now being offered with a guaranteed 200 dollar discount without a trade‑in and an extra 120 dollar cut on the 512GB...