Salesforce to acquire AI firm Fin for $3.6B

Salesforce announced on Monday, June 15, 2026, that it has agreed to acquire the AI customer service company Fin, formerly known as Intercom, in a deal valued at approximately $3.6 billion. The transaction, one of the company's largest in recent years, is expected to close in the fourth quarter of Salesforce's fiscal year 2027, subject to regulatory approvals and customary closing conditions.

The acquisition is a strategic move to bolster Salesforce's Agentforce platform, its flagship suite for deploying AI agents across business operations. Fin's core product is an autonomous AI agent that handles customer service inquiries end-to-end across channels including live chat, email, WhatsApp, text messaging, phone, and Slack. The agent is powered by Fin's proprietary AI model, Apex, which the company says is purpose-built for customer support and autonomously resolves an average of 76 percent of support volume.

Salesforce CEO Marc Benioff called the deal a "natural fit," stating that Fin brings proven technology and a dedicated team that will complement Agentforce. He said the combination will help companies of all sizes adopt AI agents more quickly. Fin CEO and co-founder Eoghan...