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Robinhood adds WLFI as World Liberty Financial outlines buyback burn plan

Published 26 September 2025

Robinhood has added WLFI, the native token of the Trump family‑backed decentralized finance project World Liberty Financial, to its U.S. trading platform as the project announced a token buyback and burn program intended to arrest a steep September selloff. The Robinhood listing and the community‑approved repurchase plan were disclosed this week as WLFI trades near $0.19 to $0.20 and markets broadly weakened.

World Liberty Financial said its governance vote passed with roughly 99 percent approval for a mechanism that will funnel treasury liquidity fees from protocol‑controlled pools into open‑market purchases of WLFI, with the repurchased tokens then sent to an unusable burn address. The team said the program will begin next week and that each buyback and burn will be published publicly and verifiable onchain, a move the project framed as directly tying supply reductions to platform growth.

The buyback-and-burn decision follows sharp declines in WLFI’s value in September. CoinGecko cited a roughly 41 percent drop from a Sept. 1 all‑time high of $0.33 to about $0.19 on Friday, while CoinMarketCap showed a larger decline from a Sept. 1 peak of $0.46 to $0.19, a roughly 58 percent...

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