PM Modi urges GRWM videos for National Handloom Day Aug 7

Prime Minister Narendra Modi has urged the public to mark National Handloom Day on Friday, August 7, by creating and sharing videos showcasing India's traditional handloom products on social media. In a series of posts on platforms including Instagram and X on Thursday, August 6, Modi called on citizens to help popularize the nation's handloom diversity, specifically encouraging the use of the popular "Get Ready With Me" (GRWM) video format with the hashtag #NationalHandloomDay.

The Prime Minister framed the day as an occasion for national celebration, asking people to participate with the same enthusiasm many showed for Friendship Day recently. He emphasized that purchasing and promoting handloom goods directly supports weaver families and helps preserve India's cultural heritage. Modi also linked the day to its historical roots, noting that August 7, 1905, marked the launch of the Swadeshi Movement, a pivotal campaign in India's independence struggle that promoted self-reliance and indigenous goods.

The main official celebration is scheduled for August 7 at the Rashtrapati Bhavan Cultural Centre in New Delhi. President Droupadi Murmu will attend as the chief guest to present...