Peacock Premium Plus now on YouTube Primetime Channels

Peacock's ad-free Premium Plus subscription tier is now available for purchase directly through YouTube's Primetime Channels marketplace in the United States, NBCUniversal announced on Monday, June 29. The move provides a new, centralized sign-up path for the streaming service's content, which includes live sports, NBC and Bravo programming, original series, and Universal films.

The subscription costs $16.99 per month, matching the price of the Premium Plus plan offered directly through Peacock. This tier is described as mostly ad-free, with a limited number of advertisements appearing in select content. The cheaper, ad-supported Peacock Premium plan, priced at $10.99 per month, is not available through YouTube.

This integration is part of a multiyear partnership between NBCUniversal and Google that was finalized in late 2025. The broader agreement also covered the continued carriage of NBCUniversal's broadcast and cable networks on YouTube TV and included plans for content distribution across Google's platforms. The addition to YouTube's marketplace follows other recent distribution deals for Peacock, including bundles with Apple TV+ and Walmart+ and availability on Amazon...