Paul Pogba Joins Saudi Camel Racing Team as Shareholder

Paul Pogba, the French international midfielder currently with AS Monaco, has taken on a new role outside football by becoming a shareholder and ambassador for Al Haboob, a Saudi Arabia-based professional camel racing team. The 32-year-old announced the partnership this week, marking an unusual venture into one of the Middle East's most traditional sports.

Al Haboob, founded by Omar Almaeena and Safwan Modir, is recognized as the world's first modern, internationally competitive camel racing team. It competes across the Gulf Cooperation Council countries, including Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates. As a shareholder, Pogba holds a stake in the team's future, influencing aspects such as storytelling, media strategy, and community programs, according to a statement from the organization. In his ambassadorial capacity, he aims to connect cultures by promoting camel racing to global audiences unfamiliar with the sport.

Pogba's interest in camel racing developed during his time spent in the Middle East over recent years. He described discovering the sport through local conversations and events while traveling in the region. "Every time I came...