OpenAI launches ChatGPT Ads in India for Free and Go users

OpenAI announced on Thursday, August 27, 2026, that it is launching ChatGPT Ads in India, introducing sponsored content to users of its Free and Go subscription tiers in one of its largest markets. The rollout marks a significant expansion of the company's advertising program, which began in the United States earlier this year. The ads will appear below ChatGPT responses when there is a relevant sponsored product or service. OpenAI stated that the advertisements will be clearly labeled as sponsored and visually separated from its answers.