OnePlus, Realme Merge Operations into OPPO Center
Reports from China indicate that smartphone brands OnePlus and Realme have merged their domestic and global operations into a new sub-product center, marking a significant restructuring within their parent company, OPPO.
According to leaks from the tipster Digital Chat Station on Weibo and an internal announcement cited by local outlets, Li Jie, president of OnePlus China, will lead the product center and report directly to Pete Lau, OnePlus founder. Wang Wei, former vice president of Realme, has been appointed deputy general manager under Li Jie. Separately, marketing and services for both brands have consolidated into a new sub-business unit headed by Realme founder Li Bingzhong, with Xu Qi overseeing those operations.
Neither company has issued an official confirmation, leaving the details unverified by public statements. The changes follow months of rumors since early this year suggesting OnePlus might scale back or shut down, including potential exits from markets like Europe and staff reductions. Company executives have repeatedly denied plans to end the brand, emphasizing business as usual.
Both OnePlus and Realme operate as sub-brands of OPPO, with Realme having been more...