Nothing unveils Phone 4b and RCB edition on July 7

The technology company Nothing will launch its new budget-friendly smartphone, the Phone 4b, alongside a special edition version created with the Royal Challengers Bengaluru cricket team on July 7. The launch event, scheduled for 4:00 PM Indian Standard Time, will also feature the debut of the Nothing Ear 3a wireless earbuds.

The Phone 4b RCB Edition, unveiled in a teaser on July 2, represents a deepening of Nothing's partnership with the IPL franchise, for which it serves as title sponsor. The special edition model is expected to feature a matte red finish, a departure from Nothing's signature transparent design, aligning with the team's colors. It will include RCB branding on the hardware and packaging, and will be available for a single day at the Nothing Bengaluru Store on July 7. Company co-founder Akis Evangelidis stated the edition celebrates RCB's championship victory and the shared ambition of both communities to challenge convention.

The Phone 4b itself marks the first device in Nothing's new "b" series, positioned as a more affordable entry point into its product ecosystem. The company has confirmed the phone will use a Qualcomm Snapdragon processor, with multiple...