Microsoft Copilot arrives on Samsung 2025 TVs and smart monitors

Microsoft’s Copilot AI assistant is arriving on select Samsung 2025 televisions and smart monitors, allowing users to summon a voice-activated, animated companion on the biggest screen in the home. The feature began rolling out via firmware updates to supported models this week and appears in Samsung’s Tizen home interface, Samsung Daily Plus and the Click to Search hub, company officials said.

When activated by speaking into the remote or pressing the mic button, Copilot appears as a moving, talking animated character that responds in sync with its speech. Microsoft says users who sign into a Microsoft account will get a more personalized experience because the assistant can draw on memory of past interactions and preferences. The company described Copilot as being "there when you and your family want to discover something to watch together, get answers to your questions, plan your weekend, or simply hang out."

Microsoft has positioned the assistant as both an entertainment guide and a general-purpose helper. On the entertainment side, Copilot can display visual, card-style results on the TV, offer spoiler-free recaps of episodic shows, generate hyperspecific recommendations...