Meta launches AI Mode, AI-powered search on Facebook

Meta has launched a new suite of artificial intelligence features for Facebook, with a significant update centered on a tool called AI Mode that answers user questions by summarizing public posts from across the platform. The feature, which began rolling out to users in the United States, represents a major shift in how Facebook search functions, moving away from traditional link-based results toward AI-generated summaries.

AI Mode is accessible from both the main Facebook feed and the search bar. When a user asks a question in natural language, the feature, powered by Meta's AI system, synthesizes an answer drawn from public content within Meta's ecosystem. This includes discussions from Facebook Groups, videos from Reels, and product listings from Marketplace. The company stated the goal is to surface what real people are saying rather than returning a list of external links.

The launch follows Meta's recent introduction of a standalone app called Forum, which also includes an AI-powered "Ask" feature that pulls answers from Facebook Group discussions. AI Mode effectively brings a similar capability directly into the main Facebook app, leveraging a much larger pool of...