Meta AI takes Muse band's social media handles

Meta's new artificial intelligence agent, also named Muse, has taken over the social media handles previously used by the popular English rock band Muse on platforms including X and Instagram. The band, which has used the name for over three decades and boasts millions of followers, now operates under variations such as museband. The AI agent, officially unveiled by Meta on September 8, 2026, is designed to assist users with tasks like scheduling, sending emails, and making purchases. The shift in handles was noticed by fans, sparking discussions and speculation about the circumstances of the transfer. While some fans expressed frustration and accused Meta of forcibly taking the username, the exact nature of the handover remains unclear. Neither Meta nor the band has publicly confirmed whether the handle change was consensual, involved compensation, or occurred independently. Reports indicate that the band's social media presence was already using variations like museband in early June, several months before Meta's AI product was formally launched.