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McGregor targets records for next UFC fight, questions Alvarez event

Published 2 November 2026

Conor McGregor said he intends to promote his next UFC bout more actively and try to set new commercial records, while questioning the audience and revenue for Canelo Alvarez’s recent fight against Christian Mbilli. McGregor described the planned bout as his final fight, but one account of his remarks tied that description to the last fight on his current UFC contract, not a confirmed retirement from competition. Alvarez defeated Mbilli by unanimous decision in Riyadh on October 31, reclaiming the WBC super-middleweight title. In a post on X, McGregor asked how many people watched the event, attended in person or contributed to its gate. He claimed he could outsell other combat-sports figures, even without making a full promotional effort, and said he would try harder to sell his next fight. McGregor’s comparisons were his own claims. The reports did not provide comparable audience, attendance or gate figures for the Alvarez-Mbilli bout and McGregor’s recent appearance. One report said DAZN had not released viewing figures for the boxing event. McGregor’s post referred to competing with a World Cup semifinal, but the reports also describe his July bout with Max Holloway as...

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