Kriti Sanon's Rakhi post addresses ad outfit criticism

Bollywood actor Kriti Sanon celebrated Raksha Bandhan with her sister Nupur on Friday, August 28, 2026, sharing a photo of their hands adorned with rakhis. Her accompanying caption appeared to address recent criticism of her outfit in a promotional campaign for the festival. "While the Rakhi fashion committee is still in session, we're focusing on what really matters. Happy Rakhi to all," she wrote on Instagram.

The post comes amid a controversy sparked by a Raksha Bandhan advertisement for jewelry brand GIVA, which featured Sanon. In the campaign, the actor was seen wearing a bralette-style blouse and draped skirt while tying a rakhi to her pet dog. The styling drew criticism from some social media users who questioned its appropriateness for the traditional festival. The debate intensified when actor and BJP MP Kangana Ranaut publicly criticized the advertisement, calling it "intentionally creepy" and questioning the outfit choice.

Sanon responded to the backlash by defending her attire and the campaign's message. She emphasized that the essence of festivals lies in emotions and traditions, not in clothing. "Culture and traditions are in a woman's heart, not in her neckline,"...