John Lewis Unveils 2025 Christmas Ad on Father-Son Bond

John Lewis unveiled its annual Christmas advert on November 4, 2025, marking the start of the festive season with a poignant story of a father and teenage son reconnecting through a thoughtful gift. The two-minute film, titled "Where Love Lives," centers on the son presenting his father with a vinyl record of Alison Limerick's 1990 club hit of the same name, bridging a generational gap and evoking shared emotions without spoken words.

In the advert, set on Christmas morning, the family clears away wrapping paper as the father discovers the gift under the tree. He plays the record, and the upbeat house track transports him to a bustling 1990s nightclub dancefloor. Amid the crowd, he spots his son, triggering flashbacks to the boy's infancy and early years, from cradling him as a baby to teaching him to walk. Returning to the present, the father and son share a long-overdue hug, with the father later dancing in their living room. The narrative underscores the power of music to express unspoken feelings, ending with the tagline: "If you can't find the words, find the gift."

The soundtrack blends Limerick's original energetic version with a gentler, piano-led reimagination by...